Glad to meet you! I'm Rachel Pan

A strong brand provides higher business value. It is key to your long-term marketing strategy and promotes recognition and loyalty. Your brand is the way your customer perceives you. I work with you in designing a strong, consistent and recognizable brand. This will give your business purpose and raise customer awareness for your products or services. I strive in helping develop your brand to communicate your story through design for print, package, web, and corporate identity. I align your requirements with your message by providing both creative and art direction throughout the whole engagement.

In 2002, I received a Bachelor of Fine Arts (BFA) degree in Sculpture in South Korea. Shortly after, I opened and managed a cozy art studio for three years, teaching drawing and sculpting to children of various ages. In 2012, I obtained a second BFA degree in Graphic Design from Academy of Art University in San Francisco. This progression helps me leverage a developed fine art background and apply it to the overall design process to create truly unique work for my clients. I also possess an AS Degree in User Interface (UI), User Experience (UX), and Front-End Web Development to extend clients' brand to the web and help achieve a consistent look-and-feel across their business.

Get in touch

Feel free to contact me for a free consultation, collaborations, job inquiries, freelance work, questions, or just to say hi. I'd love to help you identify and proclaim your story!