Services_
- Brand identity
Tools Used_
Adobe Creative Cloud (Illustrator)
Description_
Rossmoor Diner is a friendly neighborhood restaurant in Walnut Creek, California. They have been serving their customers for over 31 years. The owner wanted to have a new fresh brand look to stand out in the market. I aimed to create a brand identity that would be felt comfortable, appetite, and authentic. The mark is based on a soup plate with an icon that combined letter R and steam. And the red color is associated with energy, strength, power, and love.
